Boost SERP With Responsive Web Design//
In the early 1990’s when cell phones first appeared on the market, they were big, bulky, short battery life and did nothing more than making a phone call, however, today 22 years later cell phones have evolved from analog to digital and merged with the internet to provide people instant information anywhere. Google states as of April 2015, approximately 50% of world wide internet traffic is now on mobile devices and growing yearly. As a result, Google is now requiring websites to be mobile friendly or risk being penalized on mobile searches.
Bootstrap is the future of web design and fairly new so there isn’t a lot of installable GUI programs on the market to purchase. In fact, there is not a lot of tutorials on the internet to help one learn how to write the code. GitHub https://github.com/ is an online resource for lots of plugins and is definitely worth checking out.
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Responsive Web Design
As of April 21, 2015 Google is now requiring websites to be mobile responsive or be penalized on mobile searches only. You will still retain your present ranking on laptop and desktop searches but consider approximately 50% of world wide internet traffic is now done on mobile devices and increasing yearly. Subsequently, most webmasters are scrambling to make their customers website mobile responsive which can be a monumental task especially if the webmaster doesn’t have any exposure to this new type of web design.
The boostrap layout consist of a grid system incorporating rows with 12 columns per row which are very flexible considering you can have several rows within a column or you can have 2 columns per row if each are 6 or one column 7 and the other 5. Any combination of columns per row can be used as long as they don’t exceed a max of 12. The reason for this is because on a large screen obviously 12 columns per row will display across the screen, however, on a tablet only 6 to 8 columns display per row and on a cell phone 1 or 2 columns are displayed per row. The rest of the columns are stacked vertically on the screen.